Country Lifestyle Site Expands Efforts to Reach Country Music Consumers

(Nashville, TN – July 9, 2009) Country music lifestyle site and social network, DigitalRodeo.com, has launched its first online store and debut line of Digital Rodeo branded merchandise.

“As Digital Rodeo continues to expand into the Country lifestyle market, we recognize that fashion is a big part of this industry,” says Digital Rodeo Director of Industry Relations Robert Reynolds. “We’re excited about this new venture and the opportunity to expand our offering over the coming months to include hip and trendy Country couture to Country music fans everywhere.”

The Digital Rodeo Store is the latest feature added to the popular website in its efforts to spotlight the Country music lifestyle and market to its consumers. In recent months, the company has put together a number of successful events for Country music fans, including the 40th Anniversary Jam at Country Radio Seminar® and the Celebrity Poker Tournament at the CMA Music Festival.

Items currently available for sale in the store include T-shirts, hats and belt buckles designed by Digital Rodeo designer and web developer Jostin Darlington. Additional items and apparel will continue to be added in the coming months.

Djinn To purchase official DR merchandise, visit www.DigitalRodeoStore.com.

About DigitalRodeo.com:

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DigitalRodeo.com is the premier country news, music and lifestyle portal for country music fans everywhere. Community membership is free and offers fans and artists alike the opportunity to connect with each other, upload and download audio and video, watch exclusive DigitalRodeo.com content and stay updated on what’s happening in the world of country music. For more information, visit www.DigitalRodeo.com.

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(Nashville, TN – May 26, 2009) Online country music lifestyle portal Digital Rodeo has announced the addition of photographer and journalist Bev Moser to their editorial team.   Moser’s duties will include artist interviews, showcase and event features, album and concert reviews, music news and photo assignments.

Since moving to Nashville in 2000, Moser has been covering music industry events through her freelance business, Moments by Moser.  Her work has been featured in ASCAP Daily, Dream West Magazine, Music Row, and CountryHound.com, among others.

“In our quest to offer country fans the latest in country music news, we are thrilled to add Bev Moser to the Digital Rodeo team.  Her talent promises to bring amazing content to Digital Rodeo’s fans and artists alike,” said Digital Rodeo Director of Marketing and Promotions John Pyne.

Moser can be reached at 615-347-4661 or bevmoser@comcast.net.

About DigitalRodeo.com:
DigitalRodeo.com is the premier country news, music and lifestyle portal for country music fans everywhere.  Community membership is free and offers fans and artists alike the opportunity to connect with each other, upload and download audio and video, watch exclusive DigitalRodeo.com content and stay updated on what’s happening in the world of country music.  For more information, visit www.DigitalRodeo.com.

Contact:
Jeff Walker – AristoMedia -a 615-269-7071 – jwalker@aristomedia.com
John Pyne – Digital Rodeo – 615-397-5758 – john.pyne@digitalrodeo.com

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Series Premiere Thursday, March 26 on DigitalRodeo.com

(Nashville, TN – March 25, 2009)  Online social network and country lifestyle portal Digital Rodeo has unveiled “In The Round On The Row,” a bi-weekly songwriter series available for viewing exclusively at DigitalRodeo.com.

The series, hosted by Robert Reynolds, features some of Nashville’s most successful songwriters performing and discussing their songs at the weekly “In The Round On The Row” events held at Music Row’s Edgehill Studios Café last fall.

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“Listening to songs performed acoustically by the artist that created them is a unique musical experience.  You hear them on the radio, but songwriters have a very personal relationship with their music, and it affects their delivery in an amazing way,” says Reynolds, Digital Rodeo’s Director of Industry Relations.  “Even though it’s an intimate setting at the show, thanks to this series we’re able to bring that intimacy worldwide now.”

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Songwriters Jason Matthews (”Must Be Doin’ Somethin’ Right”), Michael Peterson (”Drink, Swear, Steal & Lie”) and Jason White (”Red Ragtop”) are the featured performers on the premiere episode.

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“We realized that songwriter nights are nothing new here in Nashville,” says the show’s co-producer Scotty Huff.  “But, we also realized that for most of the world, it would be a unique way to get insight into how some of the biggest hits in country music are made and the songwriters behind those hits.  By posting episodes online at DigitalRodeo.com, we hope that it makes for some new and exciting content for our viewers.”

Glenn Sweitzer, owner of Fresh Film & Design, began filming the show in October 2008.  Webisodes will be posted every other Thursday as an original installment of DRTV at www.DigitalRodeo.com. New episodes of “In The Round On The Row” will resume filming in the coming weeks.

The 20-25 minute installments are sponsored by Big Horn Safe Co. and Ariat Boots and recorded on audio equipment provided by 16 Ton Studios in Nashville.

About DigitalRodeo.com:
DigitalRodeo.com is the premier country news, music and lifestyle site for country music fans everywhere.  Community membership is free and offers fans and artists alike the opportunity to connect with each other, upload and download audio and video, watch exclusive DigitalRodeo.com content and stay updated on what’s happening in the world of country music.  For more information, visit www.DigitalRodeo.com

Opening night of ‘In the Round, On the Row’ at Edgehill Studios Café in Nashville, Tenn.  (Pictured L to R): Scotty Huff (ITROTR Co-Producer), John Pyne (Digital Rodeo Director of Marketing and Promotions), Robert Reynolds (ITROTR Co-Producer and Digital Rodeo Director of Industry Relations), Glenn Sweitzer (owner of Fresh Film & Design), songwriters Michael Peterson, Jason White and Jason Matthews.