(Nashville, Tennessee – August 15, 2018) – For over 10 years, TEC Direct Media has represented Rhino Records (part of Rhino Entertainment) in managing several ad campaigns (online and offline) for their releases. In conjunction with Rhino’s on-going 40th – anniversary celebrations, TEC Direct Media announces an exclusive partnership with the label for all official advertising for their new podcast series called “The Rhino Podcast.” A link to the page can be found here.
Established in 1978, Rhino Records maintains their reputation for excellence with their great history and heritage in recorded music and for working with iconic artists, producers, writers etc. Rhino Records, the catalog division of Warner Music Group, oversees the catalogs of many of the most influential and well-known artists of all time.
“The Rhino Podcast” is a bi-weekly series that launched earlier this year, with a dozen episodes now available, focusing on such musical heavyweights as the Ramones, Aretha Franklin, The Cars, Graham Nash, Gene Simmons, and The Smiths, among others. Each episode offers listeners a chance to dive deep into classic artists and albums, interviews with musicians, and lots of juicy behind-the-scenes stories about listener’s favorite music as well as to hear updates and music news. The podcast is produced by PopCult and Rich Mahan, who co-hosts with Dennis Scheyer.
“Since we launched ‘The Rhino Podcast’ earlier this year, we’ve seen a tremendous reaction from the music community, with listener base rising with each new episode. We are excited for TEC Direct to help us grow even more,” says John Hughes, Executive Producer and Rhino VP of Fan Engagement. “As a music fan, this is the kind of podcast I would want to listen to, with artists, producers, and even hardcore fans taking part.”
All episodes of “The Rhino Podcast” are available via iTunes, Apple Podcasts, Stitcher, Google Play, TuneIn, Pocket Casts, Overcast and the Rhino Channels on YouTube and SoundCloud and can be found here.
TEC Direct Media is an independent media planning and buying agency helping emerging brands, direct marketers, music and entertainment companies to generate awareness, acquire new customers and drive sales. They utilize the latest technology to plan, buy and optimize media performance for their clients and agency partners. Since 2001, their mission of providing accountability, communication, value, top-notch service, and efficiency has been at the core of every media plan they develop. Learn more about TEC Direct Media at https://www.tec-direct.com/or by visiting them on Facebook and Twitter.