Exploring the Enduring Strength and Evolving Role of Radio Personalities
(Nashville, Tenn. – October 29, 2025) – Country Radio Seminar (CRS) has announced details for the October installment of its CRS360 webinar series, “Audio Avengers: Radio’s Super Power – Air Talent.” The episode will be available for viewing on Wednesday, October 29, 2025.
Personality has always been radio’s greatest superpower. While the skill sets for air talent have evolved to include social media and digital engagement, some universal truths about what makes a great show remain unchanged. This month’s CRS360 episode explores how on-air personalities continue to shape listener loyalty, station identity, and community connection — proving that authentic, relatable talent prevails as radio’s strongest differentiator in an ever-changing media landscape.
The session features three of the industry’s most respected on-air talent coaches: Fred Jacobs of Jacobs Media, Randy Lane of The Randy Lane Company, and Steve Reynolds of The Reynolds Group.
Moderated by Kevin Callahan, Executive Director of Operations and Programming for Pamal Broadcasting, this discussion will highlight actionable insights and real-world examples that demonstrate how radio personalities can maximize their impact across all platforms.
More CRS360 episodes are available on-demand at www.CountryRadioSeminar.com.
About Country Radio Seminar: Country Radio Seminar (CRS) is an annual convention designed to educate and promote the exchange of ideas and business practices in the Country music industry, with specific emphasis on issues relevant to Country radio. CRS 2026 is scheduled for March 18-20, 2026.
About Country Radio Broadcasters, Inc.®: Country Radio Broadcasters, Inc.® is a 501(c)(3) non-profit organization founded in 1969 to bring radio broadcasters worldwide together with the Country Music Industry to ensure vitality and promote growth in the Country Radio format.
