Inaugural event to be held Oct. 2-4, 2022, in Beaver Creek, Colorado
(Nashville, Tenn. – August 4, 2022) Elevation Beaver Creek presented by Lucchese has announced six renowned Napa Valley wineries will participate in the music, wine, and food-focused event, pouring new releases of Chardonnay, Sauvignon Blanc, Cabernet Sauvignon, and other luxury bottlings. Cakebread Cellars (Rutherford), Chappellet (Pritchard Hill), Eleven Eleven (Napa Valley), Nickel & Nickel (Oakville), Peju (Rutherford), and Trefethen Family Vineyards (Oak Knoll District) will present their critically acclaimed wines to Elevation guests at tastings and vintner dinners scheduled throughout the event, scheduled for Oct. 2-4, 2022 in Beaver Creek, CO.
Artist’s interests and passions will also be a focus within the event, intertwining exploration into the programming with artist-led adventures, such as hiking, mountain biking, roping, fly fishing, skeet shooting, golf, outdoor cooking, and more. Set to appear during the inaugural event are Brett Eldredge, Elle King, Parmalee, Dylan Scott, Lainey Wilson, Danielle Bradbery, Chayce Beckham, Kolby Cooper, Madeline Edwards, Ian Flanigan, King Calaway, Corey Kent, Stephanie Quayle, Charly Reynolds, Jonathan Roy, Nate Smith, and Drake White, with more to be announced in the coming weeks.
Born from the success of Live In The Vineyard (LITV) and Live In The Vineyard Goes Country (LITVGC) comes the Elevation series, which will feature premier travel destinations and performances by new and established artists, culinary delights, winemaker pours, and uniquely curated activities. Like LITV and LITVGC, Elevation will bring music supervisors, radio programmers, DSP curators, label executives, VIPs, corporate hospitality groups, and more from around the country to experience the event. Elevation allows artists to fully tap into their creativity and draws in an element of adventure through activities and excursions, sometimes led by the artists themselves.
The LITV series was established in Napa Valley in 2007, where wineries regularly host VIP guests for artist performances and exclusive wine-focused dinners at the vineyards. Elevation strives to bring elements of Napa Valley and transcend them to other hand-selected markets and locations that exemplify Zen and beauty where the artists and guests can embrace the local culture. The featured wineries in the inaugural Elevation event will help to bring the spirit and taste of Napa Valley to the magical mountain setting in Beaver Creek.
Cakebread Cellars, founded by Jack and Dolores Cakebread in 1973, has earned a reputation for exceptional wines and gracious hospitality throughout its nearly 50-year history. Cakebread is led by second-generation family members Bruce and Dennis Cakebread, and was one of the first wineries in the valley to embrace sustainable winemaking and farming practices, which continue today.
Second-generation family members Blakesley and Cyril Chappellet will be on hand to pour the Chappellet winery’s highly-regarded signature wines. Founded by Donn and Molly Chappellet in 1967, the Chappellet wines are handcrafted to embody the rugged terroir and intensity of fruit that have made Pritchard Hill in the Napa Valley famous.
Eleven Eleven, founded by Ellie Anest and focused on single-vineyard wines, is the only urban winery and tasting room in the City of Napa. Anest will be sharing her boutique winery’s limited-production wines with guests, that are crafted by all-star winemaker Kirk Venge.
Nickel & Nickel is devoted to 100% varietal, single-vineyard wines, focused on Napa Valley Cabernet Sauvignon. Each Nickel & Nickel wine is a celebration of place and reveals how vineyards only miles apart, but of the same grape varietal, yield wines of unique character and distinction.
Family-owned since its inception in 1983, two generations of the Peju family are involved in the eponymous winery. Noted for its Cabernet Sauvignon, Cabernet Franc, and proprietary red blends, Peju wines are 100 percent estate grown. Focused on sustainable practices, the winery’s original 30-acre parcel was certified organic in 2007.
Trefethen Family Vineyards crafts distinguished estate-grown wines. Established in 1968 in the Oak Knoll District, three generations of the Trefethen family have served as stewards of the estate, carefully tending their land while producing age-worthy wines with a deep integrity of place.
In-person attendance at Elevation is limited and is open only to invited industry guests, including music supervisors, radio programmers, label executives, and corporate partners.
Elevation is produced by Forefront Networks, a related party company to FF Entertainment.
For more information about Elevation, please visit https://www.liveinthevineyard.com/elevation, and follow along on social media channels (Instagram | Facebook | Twitter).
About Forefront Networks (FFN): Headquartered in Austin, Texas, Forefront Networks is a full-service experiential and entertainment agency specializing in corporate partnerships, brand activation, production, corporate events, entertainment booking, event management, and more. Forefront Networks’ collection of work includes event platforms designed to build connections between brands and their audiences. Their portfolio of work includes Austin Trail of Lights, Austin Trail of Lights Fun Run, Bevo Blvd., Keep Austin Weird® live events, Live In The Vineyard, Live In The Vineyard Goes Country, LITV Presents and Elevation. FFN also produces events for Southwest Airlines, Southwest Rapid Rewards Chase Visa, Amazon, and Marriott Bonvoy. For further information, visit forefrontnetworks.com.
About Lucchese: Texas-based Lucchese is a legendary bootmaker and iconic brand of the American West. Applying the same craftsmanship principles and techniques since 1883, Lucchese artisans use only the finest leathers, preeminent materials and proprietary methods to construct products of unrivaled quality, fit, comfort and style. Visit www.Lucchese.com for more information about the brand or their social media channels: Instagram: @lucchese | Facebook: @lucchesebootmaker | Twitter: @lucchese1883
